The origins of the Japanese skin and hair care brand platinum vuvu, which has taken firm steps in the cosmetics industry since 2013, goes back to the 1990s. Discover the production process of platinum vuvu up to the present day with the success story of the founder of the brand, Iwaki Hiroshi.
Originally from Korea, Iwaki Hiroshi was born in Japan and completed his education in Japan. He made his first studies on paper and metal recycling. Hiroshi, who carried out a special research on platinum metal in 1992 with the company Ivex, succeeded in producing platinum colloid and sai, the first platinum colloid drink in the world, after four years of intensive work.
Proving that platinum colloid does not have any negative effect on the body during the trial period from 1996 to the millennium, Hiroshi observed the positive effect of the substance on the general balance of the body, significantly improving all kinds of psychological problems and life energy, in 2000 under the name of Inovex in Japan. started the raw material sales of platinum colloid.
The abundant amount of water molecules in the structure of platinum colloid, which consists of only platinum and pure water, also provides moisturizing, refreshing and anti-aging effect for the skin. This revolutionary product for skin care supplies raw materials to the world's leading cosmetic brands by Inovex, and has 60% of the Japanese market share.
What is a platinum colloid?
It is the material that consists of the conversion of platinum with almost 100 ％ purity into water-floating microparticles. Its color is black.
Platinum colloid particle is a microparticle with a diameter of about 2 3 nanometers, forming an equal 20-sided shape from platinum atoms only
Platinum colloid regulates the electrical balance of the skin and strengthens the barrier function.
Platinum colloid supplies electrons to the cell and as a result, skin cells are normalized.
By supplying Platinum colloid with water molecules, the moisture of the skin is constantly maintained.
It eliminates blemishes and improves wrinkles as a result of the antioxidation and strengthening effect of the skin barrier function, which occurs due to the electron supply of platinum colloid.
